Jointly agree with channel manager and execute respective channel strategies, identify key customers within their areas and propose plan to introduce new products and increase size of business with them. Increase the distribution coverage by opening new accounts and evaluating their potential. Is responsible for the achievement of category wise budgeted volumes and customer service. Ensuring sales rep. productivity and efficient routing. Ensuring collections on time. Building relationship with customers. Exploring new product opportunities in his / her channel and customers.
Roles & Responsibilities
Customer Strategy and Business Plan
Executes the Channel / customer business plan for his/her area.
Build and maintain business relationship with customer\xe2\x80\x99s decision makers Ensure orders are communicated to sales coordinators accurately and on time.
Working in closely with Out of Home development team to introduce new products / new applications with customers
Guides and leads team of sales representative to open new customers
Route planning for sales representatives.
Ensuring account receivables are collected on time. Be aware of customers\xe2\x80\x99 financial health to prevent bad debts.
Working with sales representatives to collect overdue amounts.
Working closely with sales coordinators to ensure high customer service levels.
Promptly address customer complaints
Ensuring products are sold according to price lists. Negotiation
Advisory role to channel manager for rates negotiations and terms of trade.
Monitors Customer Performance by tracking customer contribution Plays active ambassador role
Acts as active ambassador of IFFCO at the customer and of the customer at IFFCO
KPIs
Customer happiness index
Additional customers
Revenue growth year on year.
Work experience requirement
1 to 3 years\xe2\x80\x99 experience in similar role in the assigned market, with Out of Home channel management experience
Total of 3 to 5 years\xe2\x80\x99 experience in FMCG, preferably dealing with food products sales
Qualification
Bachelor degree in business or management related field.
MBA degree in business or management related field is desirable.
Competencies
Negotiating Skills
Business Acumen
Financial Acumen
Sales and Distribution Strategy Management
Consumer Behavior B2B and B2C
Communicating effectively
Self and Team Management
Planning & Decision Making
Customer Centricity
Ownership & Result Orientation
Business Unit: S&D(UAE) (374)
Business Group: S&D(GCC) (240)
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