Events Marketing Manager World Leading Agency Dubai 18-20,000 AED/MonthOur client is a world-leading event agency producing some of the largest events around the world. Theyre looking to expand their marketing team in the UAE with an Events Marketing Manager for their top consumer goods event in Dubai.Responsibilities:
Marketing campaign planning, management, analysis and evaluation.
Schedule preparation covering exhibitor, visitor and conference marketing campaign timelines and budgeting.
Audience segmentation and profiling, message development and delivery. Content development to ensure value propositions are being delivered.
Stakeholder management.
Vendor management.
Media selection and management - understanding current media channels and identification of new media channels to ensure target audience is being reached.
Social media - review and approve social media content being developed by the social media team.
Acquisition and retention campaigns.
Requirements:
Must come from an events agency background with exhibition marketing experience.
Minimum 5 years experience in a similar marketing position
Consumer goods exhibition marketing is an advantage.
Proven track record of utilization research and analysis to develop insights-driven marketing and communications programmes.