• Assists in the development and implementation if the Strategic Plan, Marketing Plan, Budget and Goals Programme to ensure an on-going basis optimum guest satisfaction, sales potential and profitability
• Ensures highest level of guest satisfaction by providing within corporate standards quality guest services and amenities
• Interacts with guests and individuals outside the hotel including, but not limited to, current and potential clients, owning company representatives, community leaders, government officials, travel industry representatives, suppliers, competitors and other members of the local community
• Coordinates functions and activities with General Manager, Regional, Area and Corporate staff as appropriate
• Manages the functions of all hotels personnel through supervision of the hotel department heads
• Assists in monitoring present and future trends, practices and systems in the hotel industry and determines and ensures execution of competitive programmes as directed
• Participates in conducting weekly inspections and ensures physical facilities are kept in optimal condition by full implementation of preventive programmes and judicious planning and management of FF&E as directed
• Ensures emergency procedures are practiced and enforced to provide for the security and safety of guests and employees
• Monitors applicable laws and regulations, including Health and Safety, and ensures compliance
• Establishes and maintains effective internal communication and meetings structures to ensure optimum teamwork and productivity
• Establishes and maintains a prominent level of visibility and involvement in the property and business, social and governmental communities as appropriate
• Establishes and maintains effective employee relations
• Develops recognition programmes, advertising and promotional campaigns to obtain greatest market awareness and patronage
• Reviews energy conservation programme to ensure minimum energy and utility consumption without sacrificing human comfort
• In the absence of the General Manager, assumes responsibilities as appropriate. Keeps General Manager informed of any unforeseen events, which may occur in his/her absence
• Assists in selling hotel through personal involvement with all potential markets as required
• Ensures environmentally friendly practices are implemented in accordance with the Sofitel & Accor Environmental Manual/local laws and regulations

Accor