:Our client is a luxury interiors brand.We are recruiting a UAE experienced social media and content marketing executive from the luxury interiors industry to join their Dubai head office.The role will develop B2C integrated marketing content to drive organic growth through the companys website, social media, SEO and advertising collateral to increase brand engagement and awareness that educates, inspires and resonates with the audience.Candidates must have a professional and modern approach to push the boundaries of brand positioning, lead generation, customer engagement and sales revenue.Role Summary
Develop, and implement high quality digital, organic and paid social media campaigns to increase brand awareness, website traffic and quality lead generation.
Create and manage integrated channel content and campaigns social media, display, email, SEO and pay-per-click (PPC) and meta search.
Maintain social media accounts such as Facebook, Instagram, Pinterest, TikTok, Twitter, YouTube and LinkedIn.
Track campaign performance; prepare and present social media analytics reports measuring performance, engagement, web traffic, PPC, SEO and SEM.
Mandatory Skills & Experience
4+ years UAE experience in a B2C social media, content and performance marketing role.
Capabilities in driving promotional web campaigns with strong knowledge of design, messaging and functionality to improve digital content and customer engagement.
Competitive research, audience segmentation and targeting, A/B testing and analysis to measure campaign effectiveness; optimized for search engine and user experience to increase conversion rates.
Google Analytics, Facebook Insights and other analytical tools to measure ROI vs KPIs.
Experience in performance marketing and Adobe Photoshop is a strong advantage.
Video production including recording and editing for use on social media platforms is a strong advantage.
Candidate Profile
Currently living in the United Arab Emirates must be able to live and work in Dubai.