Job Responsibilities
Execute and optimize performance marketing campaigns across channels such as Google Ads, Facebook Ads, Instagram, TikTok, Snapchat, LinkedIn, etc. Identify and target relevant audience segments based on demographic, behavioral, and psychographic data. Monitor spending against targets and adjust as needed to optimize performance as per the brief from E-commerce Manager. Utilize analytics tools (e.g., Google Analytics, Facebook Analytics) to track campaign performance, generate insights, and produce regular reports. Communicate campaign objectives, strategies, and results effectively to internal stakeholders. #J-18808-Ljbffr
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