As a Digital Marketing Specialist at Interludex Apparel, you will be responsible for developing, implementing, and managing our digital marketing strategies to increase brand awareness, drive online traffic, and engage our target audience. You will play a key role in shaping our brand's online presence and ensuring our marketing efforts align with our overall business goals.Key Responsibilities:

• Plan and execute digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
• Create and optimize content for the website and social media platforms.
• Manage and monitor social media accounts, ensuring consistent brand messaging and engagement.
• Analyze campaign performance using tools like Google Analytics, providing insights and recommendations for optimization.
• Collaborate with the creative team to produce engaging and on-brand digital content.
• Stay up-to-date with the latest digital marketing trends and best practices.
• Coordinate with local influencers and partners for collaborative marketing efforts.
• Track and report on key performance indicators (KPIs) to measure the success of digital marketing initiatives.

Qualifications:

• Bachelors degree in Marketing, Communications, or a related field.
• 2+ years of experience in digital marketing, preferably within the fashion or streetwear industry.
• Strong understanding of current digital marketing concepts, strategies, and best practices.
• Proficiency in using digital marketing tools such as Google Analytics, Google AdWords, and social media management platforms.
• Excellent communication and interpersonal skills.
• Creative thinker with the ability to generate innovative marketing ideas.
• Strong organizational and project management skills.
• Experience with influencer marketing and collaboration is a plus.
• Knowledge of local market trends and consumer behavior in Dubai is an advantage.

How to Apply: If you are passionate about streetwear fashion and have a proven track record in digital marketing, we would love to hear from you! Please send your resume, cover letter, and portfolio (if applicable)Job Type: Full-timePay: AED5,000.00 - AED7,000.00 per month This job has been sourced from an external job board.
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