Digital Marketing Specialist

Dubai, DU, AE, United Arab Emirates

Job Description

We are seeking an experienced and driven Digital Marketing Specialist to join our dynamic team. The ideal candidate should have hands-on experience in the Real Estate sector and be passionate about driving brand awareness, generating leads, and optimizing online marketing efforts across various platforms.

As a Digital Marketing Executive, you will play a crucial role in promoting our services through digital channels and websites, contributing to our overall business growth. You should be tech-savvy, creative, and up-to-date with the latest marketing trends to ensure we stay ahead in the competitive market.

Key Responsibilities:

• Strategic Planning: Assist in the development of digital marketing strategies to build lasting online relationships with clients and enhance engagement.
• Social Media Management: Manage and monitor the company's presence on various social media platforms (Twitter, Facebook,Instagram, TikTok, LinkedIn, etc.).
• Online Advertising: Launch and optimize paid ads (Google Adwords, Facebook Ads, etc.) to increase brand visibility and awareness.
• SEO/SEM Optimization: Actively contribute to SEO initiatives, including keyword research, content optimization, and image SEO.
• Email Marketing: Create and distribute online newsletters, promotional emails, and marketing materials through email campaigns.
• Website Content & Updates: Provide creative ideas for content marketing and make necessary updates to the website (knowledge of HTML or WordPress is a must).
• Performance Analytics: Use web analytics tools (Google Analytics, WebTrends, etc.) to track and measure the effectiveness of marketing campaigns and strategies.
• Trend Analysis: Stay up-to-date with the latest online marketing trends and ensure that strategies are adapted accordingly.
• Lead Generation: Focus on generating quality leads for the business and nurturing customer relationships through digital channels.

Skills & Qualifications:

• Proven Experience: Minimum of 2 years in a Digital Marketing Executive or similar role, specifically in the Real Estate sector.
• Digital Marketing Expertise: Strong knowledge of digital marketing concepts, strategies, and best practices, including B2C social media, SEO, SEM, Google Adwords, and email marketing.
• Web Analytics Proficiency: Expertise in using web analytics tools such as Google Analytics, WebTrends, etc., to track and analyze campaign performance.
• Creative Content Writing: Ability to write compelling, engaging content for various digital platforms.
• Technical Skills: Knowledge of HTML or WordPress for website management and updates, Strong in content creating and Editing Skills, Creative
• Design & Multimedia: Familiarity with design tools like Canva or Photoshop and basic video editing skills.
• Communication Skills: Strong communication and interpersonal skills with a collaborative mindset to work well in a team.

Job Type: Full-time

Pay: From AED2,500.00 per month

Job Type: Full-time

Pay: From AED2,500.00 per month

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Job Detail

  • Job Id
    JD1782561
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned