Job Description

The Digital Marketing Manager will be responsible for developing, executing, and managing comprehensive digital marketing strategies to drive traffic, engage audiences, and achieve business objectives. The role will include managing digital marketing campaigns, analyzing their effectiveness, and collaborating with teams to optimize results across various digital channels.

Key Responsibilities :

• Strategy Development :
• Develop and execute data-driven digital marketing strategies that align with overall company objectives.
• Define key performance indicators (KPIs) and performance metrics for digital campaigns.
• Create strategies for customer acquisition, engagement, retention, and conversion.
• Campaign Management :
• Plan, execute, and manage digital marketing campaigns across multiple channels (social media, email, content, SEO, SEM, display advertising, etc.).
• Optimize digital campaigns based on performance analytics and A/B testing results.
• Oversee the creation and delivery of marketing content such as blogs, emails, social media posts, and paid advertisements.
• SEO and SEM :
• Conduct keyword research and implement on-page and off-page SEO strategies to improve website ranking.
• Manage paid search campaigns (Google Ads, Bing Ads, etc.) and ensure optimal ROI.
• Social Media Management :
• Manage social media accounts, content calendars, and community engagement.
• Track and analyze the effectiveness of social media campaigns.

Job Type: Full-time

Pay: AED8,000.00 - AED10,000.00 per month