Job Description

An exciting opportunity has arisen for a Digital Marketing Specialist to the join the team at Goldmead Hospitality. We are a fast-growing hospitality services company operating upscale restaurants and lounges in Dubai and are in the process of a rapid regional expansion.

Ideal candidates are creative, fun-loving, tenacious and excel at identifying evolving trends. If you have excellent knowledge of the food & beverage and nightlife scene, and a proven track record in driving business into venues, we want you! You are also, someone with exceptional personal presentation and communication skills, ability to respond swiftly and positively to a range of work situations, and a passion for delivering outstanding guest experience.

If you are looking to work in an exciting, vibrant and growing hospitality company where there are always opportunities to develop and progress you should apply now!!!

Key Responsibilities:

• Manage the development and execution of F&B marketing activity on a national, regional and local level, including annual calendar of marketing activity and property level activation plans, briefing, budget setting, creative and execution development, media planning, and reporting
• Manage the branding and continued development of core F&B concepts, as well as project manage the implementation of new concepts including restaurant or bar renovations.
• Writing engaging and on brand copy for individual brands
• Designing of marketing collateral - including pre-launch activity and ongoing activations
• Support in the creation and delivery of the marketing, PR and digital collateral for all venue-specific events
• Support in the updating and development of the venue websites / social media / local news
• Work effectively with the operations teams to create and deliver local marketing initiatives
• Conduct market and competitor research
• New openings - team effort for ALL openings, but one marketing manager will take the lead
• Responsible for identifying new ways of targeting F&B consumers and increasing covers in restaurants and bar revenues
• Responsible for establishing, evaluating, and implementing recommendations of online marketing channels to support the promotion of F&B outlets, including third-party sites and directories
• Responsible for providing tracking and analysis of F&B marketing activity, and understanding and critiquing the performance of F&B outlets to make recommendations on suitable F&B marketing activity

Ideal candidate will have:

• Strong passion for food & beverage, restaurants and nightlife
• Excellent end to end project and marketing campaign management skills, including briefing, planning, execution and analysis of marketing activity including the ability to manage multiple projects and marketing plans at once
• Knowledge of digital marketing techniques, including but not limited to planning and assessing digital media, including programmatic media buying practices and paid social media, application of social media channels, use of customer communication channels including email, website management.
• Ability to identify specific action steps, accountabilities and timelines for workload including able to hold self and others accountable for achieving results
• An eye for detail and experience of delivering high quality and professional marketing creative, developed both internally and through the use of appropriate agency / outsourced resources. Excellent copywriting skills are a strong plus.
• Ability to gain the confidence and trust of others (including operational teams at restaurants / venues) through their own authenticity, ethical standards and follow-through on commitments
• Ability to use standard software applications, such as Microsoft Office, including advanced knowledge of PowerPoint and Excel. Some working knowledge of photoshop / Canva or other designing tools is a plus.

Education:

• Degree in marketing related function or equivalent higher education experience
• 3+ years progressive work experience in a marketing related role within a high-quality restaurant / hotel group, based in UAE.
• Food and beverage or hospitality marketing related experience acquired with a leading restaurant / hotel group in UAE is required

Compensation and Benefits:

In addition to a creative, fast paced, entrepreneurial work environment that offers excellent growth prospects, we offer the following compensation and benefits:

• Competitive salary plus performance linked incentive / bonus scheme
• Annual paid vacation of 30 days
• Other standard perks include annual flight tickets and medical insurance

Job Types: Full-time, Permanent

Pay: AED4,000.00 - AED10,000.00 per month