Job Description

ASTI Academy is seeking a highly skilled Digital Marketing Specialist with in-depth knowledge of Google Ads and LinkedIn Ads. The ideal candidate will have a minimum of 3 years of experience in digital marketing, with a proven track record of developing and executing successful social media strategies.

Location: Dubai silicon oasis

Key Responsibilities:

• Social Media Strategy Development:
• Develop and execute a comprehensive social media strategy to achieve marketing goals and objectives for ASTI Academy.
• Content Creation and Curation:
• Create engaging and relevant content for social media channels (including Facebook, Instagram, Twitter, LinkedIn, YouTube) that aligns with ASTI Academy's brand voice and attracts our target audience.
• Community Engagement:
• Monitor and actively engage with our social media community, promptly responding to comments, messages, and inquiries to foster positive relationships.
• Google Ads and LinkedIn Ads Management:
• Plan, create, and manage effective Google Ads and LinkedIn Ads campaigns to drive traffic, engagement, and conversions.
• Analytics and Reporting:
• Track, analyze, and report on social media and advertising performance metrics (e.g., reach, engagement, conversion rates) to continuously optimize strategies and tactics.
• Creative Content Development:
• Generate innovative ideas for social media content and campaigns that resonate with our audience and drive engagement.
• Performance Optimization:
• Use data-driven insights to optimize social media and advertising strategies and improve campaign performance over time.

Requirements:

• Proven minimum 3 years of experience as a Social Media Specialist.
• Females are encouraged to apply
• Expertise in multiple social media platforms and best practices.
• In-depth knowledge and hands-on experience with Google Ads and LinkedIn Ads.
• Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics tools (e.g., Google Analytics, Facebook Insights).
• Strong writing, editing, and communication skills.
• Creative mindset with the ability to generate innovative ideas.
• Analytical skills to interpret data and adjust strategies accordingly.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.

Job Type: Full-time

Pay: AED3,000.00 - AED3,500.00 per month

Application Question(s):

• Are you okay with the salary range of AED 3,000- 3,500 ? Apply only if you are okay with it
• We must fill this position urgently. Can you start immediately?

Experience:

• Google Ads: 3 years (Required)
• Social Media Marketing: 3 years (Required)
• LinkedIn Advertising: 3 years (Required)