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We are seeking a passionate and innovative Digital Marketing Executive to join our marketing team. In this role, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and its products/services. Your main duties will include running campaigns across multiple digital channels, conducting market research, and analyzing data to optimize campaign performance.
Responsibilities:
• Develop and implement SEO, PPC, email marketing, and social media strategies.
• Manage and optimize digital advertising campaigns (Google Ads, Facebook Ads, etc.).
• Conduct keyword research and optimize content for SEO.
• Create and manage email campaigns to nurture leads and engage customers.
• Monitor and analyze campaign performance and ROI.
• Identify trends and insights, and optimize spend and performance based on data-driven analysis.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize analytics tools (Google Analytics, HubSpot, etc.) to measure the success of campaigns.
Requirements:
• Proven experience as a Digital Marketing Executive or similar role.
• Excellent understanding of digital marketing concepts and best practices.
• Experience with SEO, PPC, email marketing, and social media advertising.
• Knowledge of website analytics tools (e.g., Google Analytics, HubSpot).
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Excellent communication and interpersonal skills.
Job Type: Full-time
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