We are searching for a talented Digital Marketing Specialist to join our team. Who will be responsible for growing revenue through digital media through Content writing and executing marketing campaigns.Qualifications:
Experience with SEO and SEM Strong written, verbal and marketing skills
Should be a SEO friendly content writer
Educational qualification: Bachelor's degree or equivalent
Minimum 1-2 years of experience required.
Responsibilities
Assist the team in the development of the overall digital marketing strategy
Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
Manage social media marketing campaigns
Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
Conduct research on market trends, brands audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
Write clear marketing copy to promote our services
Prepare well-structured drafts using Content Management Systems
Coordinate with marketing and design teams to illustrate articles
Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed
Evaluate analytics to adjust content as needed
Conduct in-depth research on industry-related topics in order to develop original content.
Develop content for blogs, articles, product descriptions, social media, and the company website
Edit and polish existing content to improve readability
Create compelling headlines and body copy that will capture the attention of the target audience
Utilize the industry best practices and familiarity with the organization's mission to inspire ideas and content
Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
Communicate and cooperate with web publishers
Ensure timely delivery of all materials
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