. This role requires expertise in digital marketing strategies, website optimization, SEO, email marketing, whatsapp marketing and campaign management while ensuring smooth operation and security of the digital infrastructure.
Key Responsibilities:1. Digital Marketing Strategy & Execution
Develop and implement
digital marketing campaigns
across multiple channels, including social media, search engines, and email.
Update websites and Optimize website performance using
SEO and SEM techniques
to improve search rankings.
Manage
content marketing strategies
, including blog posts, articles, and landing pages.
Analyze
Google Analytics
and other tracking tools to measure campaign effectiveness and make data-driven decisions.
Oversee
PPC (Pay-Per-Click)
campaigns and manage online advertising budgets.
2. CRM Management
Administer and maintain
Customer Relationship Management (CRM) systems
such as HubSpot, Salesforce, or Freshsales
Implement automation workflows to enhance
lead generation and customer retention
.
Ensure proper
data entry, segmentation, and reporting
in the CRM system.
Integrate CRM with other marketing tools and platforms for seamless operations.
3. Linux Server Management
Maintain and optimize
Linux-based web servers
, ensuring uptime, security, and performance.
Configure and manage
Apache/Nginx, MySQL/MariaDB, PHP, and other web hosting components
.
Perform
regular security updates, backups, and server monitoring
to prevent downtime.
Troubleshoot and resolve
server-related issues
.
4. Email Marketing & Automation
Design and execute
email marketing campaigns
, ensuring high deliverability and engagement.
Set up
email automation workflows
for lead nurturing and customer retention.
Monitor email campaign performance and optimize based on analytics.
SMS and Whatsapp marketing
5. Social Media & Online Presence
Manage and grow company
social media accounts
by creating engaging content.
Run paid advertising campaigns on
Facebook, Instagram, LinkedIn, and Twitter
.
Engage with online communities and respond to customer inquiries.
Required Skills & Qualifications:
Bachelor's degree in
Marketing, IT, Computer Science, or related field
.(preferred)
Minimum 1 year
of experience in
digital marketing and server administration
.
Proficiency in
Google Ads, Facebook Ads, SEO, and email marketing tools
.
Hands-on experience with
CRM systems (HubSpot, Freshsales, Salesforce, etc.)
.
Strong knowledge of
Linux server environments
, including Ubuntu, CentOS, or Alma Linux.
Experience in
web hosting, DNS management, SSL configuration, and security best practices
.
Familiarity with
WordPress, HTML, CSS, and basic scripting
.
Strong analytical and problem-solving skills.
Job Type: Full-time
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