Responsibilities: * Develop and implement comprehensive social media strategies to enhance brand awareness and engagement within the real estate/holiday home industry.

• Create and curate compelling content across multiple platforms including Instagram, Facebook, Twitter, LinkedIn, etc., tailored to resonate with target audiences.
• Stay abreast of emerging trends in social media tools, applications, channels, design, and strategy, and incorporate relevant updates into the overarching marketing approach.
• Utilize analytical tools to monitor and analyze social media metrics, generate reports, and derive actionable insights to optimize campaign performance.
• Collaborate with cross-functional teams to align social media initiatives with broader marketing objectives and business goals.

Requirements: * Proven track record in a Digital Marketing or similar role within the real estate/holiday home industry, demonstrating successful execution of social media campaigns.

• Deep understanding of various social media platforms, their functionalities, and best practices for maximizing engagement and reach.
• Excellent written and verbal communication skills, with the ability to craft compelling content that effectively communicates brand messaging and resonates with target audiences.
• Creative thinker with a knack for generating innovative ideas to drive engagement and brand visibility on social media platforms.
• Strong analytical skills to interpret social media data, identify trends, and make data-driven decisions to optimize campaign effectiveness.
• Familiarity with social media advertising techniques and platforms, including but not limited to Facebook Ads Manager, Instagram Ads, etc.
• Proficiency in photography, videography, and video editing to create visually appealing content for social media platforms.

Caliberly