Social Media Marketing ExecutiveLocation: Dubai, United Arab EmiratesSalary: Market relatedOur client is a global leader in Tools manufacturing and distribution for the Industrial and engineering sectors.Due to the exceptional growth of their online webstore - they have a current open vacancy for the role of Digital Marketing & Social Media Executive.This role reports directly to the eCommerce Sales & Marketing Manager and you would be working in a group of three alongside the eCommerce Customer Support ExecutiveResponsibilitiesxc2xb7 Maintain the synchronicity, corporate identity, and aesthetic flow of the various social media channels.xc2xb7 Implementation of a brand-new Snapchat channelxc2xb7 Create engaging and organic content both on-site at their location and off-site at various points of interest and / or distributor showrooms.xc2xb7 Harbor a community of like-minded Enthusiasts on social media by working alongside the team to bring Seasonal Promotions and Giveaways, Networking and Demo Events, and Product Training Videos to life.xc2xb7 Be on the lookout for new influencers.xc2xb7 Partake in a monthly online-call with the Media Relations Team in Europe where you will be responsible for the communication (with current) and scouting (of new) influencers.xc2xb7 Actioning and improving upon the 2025 Social Media Marketing Calendar taking into consideration video shoot days, influencer requests, public holidays, and trade events.xc2xb7 Creation of webshop and Instagram banners and graphics.xc2xb7 Allocation of social media marketing budget to dedicated accounts in order to boost followers and impressions.xc2xb7 Working alongside the eCommerce Sales & Marketing Manager to create a brand-new Instagram shop complete with a product portfolio and presentation reflective of the brand quality and with full integration to our online store.xc2xb7 Generate weekly blog post entries as well as a monthly newsletter of all of subscribersxc2xb7 Create strategic paid and organic campaigns on Google Adwords.xc2xb7 Implementation of a Google Merchant Centre account and management of shopping listings.xc2xb7 Provide a monthly report on core metrics obtained from conversion tracking through use of Google Pixel (connected to the Shopify store).xc2xb7 With collaboration alongside the team, an ongoing project is to ensure full optimization of keywords, header text and category names on the webshop as well as correct product information, quality product and lifestyle images on product listings, and organized product categorization.xc2xb7 Creation of a printable catalogue

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