Job Description

We are looking for a motivated Digital Marketing Manager to lead our online marketing initiatives. The ideal candidate will have a proven track record in developing and implementing digital marketing strategies to drive customer acquisition, retention, and engagement. Strong analytical skills are essential for tracking and measuring campaign performance, optimizing conversion rates, and identifying growth opportunities. The candidate should be adept at managing various digital channels, including social media, email, SEO, SEM, and content marketing, to reach target audiences effectively. Experience in data analytics and proficiency in marketing automation tools are desired. The ability to collaborate with cross-functional teams, stay informed on digital marketing trends, and adapt strategies to meet business goals is crucial. Excellent communication, project management, and leadership skills are key to successfully managing campaigns and achieving measurable results.

Responsibilities

• Develop and execute digital marketing strategies to drive customer acquisition, retention, and engagement.
• Track and measure campaign performance, optimize conversion rates, and identify growth opportunities.
• Manage and oversee various digital channels, including social media, email, SEO, SEM, and content marketing.
• Utilize data analytics and marketing automation tools to enhance campaign effectiveness.
• Collaborate with cross-functional teams to align digital marketing strategies with business objectives.
• Stay informed on digital marketing trends and best practices to drive continuous improvement.
• Adapt strategies based on insights and performance metrics to achieve measurable results.
• Communicate effectively, manage projects efficiently, and lead a team to execute campaigns successfully.

Job Types: Full-time, Contract