Key Responsibilities:
Website Management and SEO:
Create, optimize, and manage website content and structure to improve organic search rankings and visibility on search engines like Google. Ensure the website's integration with payment gateways is effective and user-friendly.
Campaign Management:
Plan, execute, and optimize online advertising campaigns across various platforms including Facebook, Instagram, and others to drive traffic, enhance brand awareness, and increase conversions.
Marketing Strategy Development:
Assist in the creation and execution of comprehensive marketing plans and strategies that resonate with our target audience and align with our organizational objectives.
Data Analysis:
Analyze marketing data and Key Performance Indicators (KPIs) to assess the effectiveness of campaigns. Utilize insights to make informed, data-driven decisions that enhance future marketing efforts.
Content Creation:
Oversee the creation of various marketing materials, including brochures, flyers, promotional videos, and other collateral to support marketing initiatives.
Email Marketing:
Design, execute, and optimize email marketing campaigns using MailChimp, including newsletters and automated drip campaigns tailored to engage our audience.
A/B Testing:
Plan and implement A/B tests to continuously optimize marketing strategies, landing pages, and email campaigns, ensuring high performance and engagement.
Creative Design:
Utilize creative design skills in Adobe Illustrator, photo and video editing, and Canva to develop eye-catching visuals that support marketing initiatives.
Job Type: Full-time
Application Question(s):
• Salary expectation?
• Notice period
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