Our Dubai team is looking for a Digital Marketing Coordinator who will play a key role in supporting digital marketing initiatives across conferences, exhibitions, and training business. Working in the digital marketing team, this role will support tasks related to content, SEO, social media, paid media, website, artwork, reporting and stakeholder engagement. A good understanding of marketing fundamentals will be essential in the role, along with creative thinking skills, time management, and communications skills. Ideal candidate for this role will demonstrate a keen interest in and basic knowledge of digital marketing related tasks.Job ResponsibilitiesAssist in development and execution of digital marketing initiatives of the team across all brands and portfoliosSEO:

• Conduct keyword research to identify opportunities
• Support in optimising website content, metadata, UX and page structure for improved search engine visibility
• Implement on-page and off-page SEO strategies including outreach to increase organic traffic
• Monitor, analyse and improve SEO performance consistently using tools like Google Analytics and SEMrush

Content Creation and Management:

• Assist in development of engaging and relevant written and designed content for various digital channels, including website, blog, social media, and ads.
• Collaborate with the creative team to produce visually appealing and compelling multimedia content (e.g., static banners, videos, infographics).
• Monitor content performance and user engagement metrics to inform future content strategies

Reporting and Analysis:

• Generate regular reports on digital marketing KPIs, such as website traffic, conversion rates, and ROI of marketing campaigns
• Analyse data to identify trends, insights, and areas for optimization

Paid Media Management:

• Assist in the planning and execution of tasks and strategies to achieve set KPIs
• Collaborate with teams and stakeholders to source requirements and assist in developing solutions for effective campaign management

QualificationsEssential Skills / Experience / Qualifications Required

• Ability to learn quickly, collaborate with teams, structure work and manage tight deadlines
• Excellent written and verbal communication skills, with a keen eye for detail and creativity
• Strong analytical skills and ability to interpret data to drive actionable insights
• Experience in content creation, including writing, editing, and basic graphic design
• Familiarity with digital advertising platforms and techniques, particularly in Google Ads and social media advertising
• Proactive attitude with a willingness to learn and adapt to new technologies and industry trends
• Previous experience in event marketing or related field is a plus

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