Develop and execute dynamic digital marketing strategies to elevate brand visibility and drive revenue growth for real estate brokerage services.
Create, manage, and optimize digital advertising campaigns across diverse platforms such as Google Ads, Facebook Ads, Instagram, and LinkedIn.
Conduct SEO enhancements on website content, including landing pages and blog posts, to enhance organic traffic and lead generation.
Curate and maintain engaging content across social media platforms, fostering audience growth and interaction.
Monitor and analyze key performance metrics across various channels, utilizing data insights to refine strategies and maximize ROI.
Collaborate cross-functionally with sales and design teams to produce compelling marketing materials, including brochures, presentations, and email campaigns.
Stay abreast of industry trends and emerging technologies to ensure the brokerage remains competitive in the market.
Provide regular reports and insights on digital marketing performance to management and stakeholders.
Skill Requirements:
Bachelor\'s degree in marketing, communications, or a related field.
Proven track record in digital marketing roles, preferably within the real estate sector.
Strong proficiency in digital marketing channels including PPC, SEO, social media, and email marketing.
Demonstrated experience in managing digital advertising campaigns with a focus on budget optimization and performance tracking.
Expertise in digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Business Manager, and email marketing software.
Excellent communication skills, both written and verbal, with a keen eye for creating compelling content.
Analytical mindset with the ability to derive actionable insights from data and make data-driven decisions.
Creative thinking and problem-solving skills to innovate marketing strategies and solutions.
Ability to thrive in a fast-paced environment, manage priorities effectively, and meet deadlines consistently. * Qualifications:
Bachelor\'s degree or equivalent qualification.
Proficiency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint).
Experience in SEO and SEM is preferred.
Strong written, verbal, and collaboration skills.
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