:Responsibilities:1.Data Analysis and Visualization:

• Analyze large datasets to identify trends, patterns, and opportunities for optimization in content performance, audience engagement, and revenue generation.
• Develop interactive dashboards and visualizations to effectively communicate insights to stakeholders.

2. Predictive Modeling and Machine Learning:

• Build predictive models to forecast audience behavior, content consumption patterns, and advertising performance.
• Implement machine learning algorithms for personalized content recommendations and targeted advertising campaigns.

3. A/B Testing and Experimentation:

• Design and execute A/B tests to evaluate the impact of different media strategies, content formats, and user experiences.
• Interpret test results and provide actionable recommendations for improving performance and user satisfaction.

4. Audience Segmentation and Persona Development:

• Utilize clustering and segmentation techniques to identify distinct audience segments based on demographics, behavior, and preferences.
• Collaborate with marketing and content teams to develop audience personas and tailor content strategies to specific audience segments.

5. Collaborative Problem-Solving:

• Collaborate cross-functionally with stakeholders from marketing, content, product, and engineering teams to address complex business challenges and drive data-driven decision-making.

Requirements:

• Bachelor\'s or Master\'s degree in Computer Science, Statistics, Mathematics, Data Science, or a related field.
• Proven experience (5 years) working as a data scientist or similar role in the media, entertainment, or related industry.
• Proficiency in programming languages such as Python, R, or SQL for data analysis and manipulation.
• Strong understanding of statistical concepts and experience applying them to real-world problems.
• Experience with machine learning techniques and libraries (e.g., scikit-learn, TensorFlow, PyTorch).
• Excellent communication skills with the ability to translate complex technical concepts into actionable insights for non-technical stakeholders.
• Strong problem-solving skills and a passion for leveraging data to drive business impact.
• Experience with media
• analytics platforms, content management systems, and digital advertising technologies is a plus.

Unfortunately, due to the high number of responses we receive we are unable to provide feedback to all applicants. If you have not been contacted within 5-7 days, please assume that at this stage your application has been unsuccessful.

MBC