• Develops and implements creative strategies that align with the brand's goals, drive customer engagement, and support marketing initiatives.
• Leads, inspires, and manages a team of designers, agencies and freelancers, fostering a collaborative and dynamic work environment.
• Oversees the ideation, planning, and execution of multi-channel campaigns, ensuring each project aligns with the brand voice and visual standards.
• Ensures projects are completed on time and within budget, balancing creativity with efficiency; Reviews and provides constructive feedback on team deliverables.
• Upholds brand guidelines and ensures consistency in all creative materials, from digital and social content to print and out-of-home media.
• Stays updated on industry trends, competitor activities, and consumer preferences to keep the brand relevant and innovative.
• Works closely with marketing, product, and sales teams to align creative efforts with overall business objectives and campaigns.
• Manages relationships with external vendors, including photographers, videographers, and agencies, freelancers, as needed for project support.

People Management:

• Provides direction, coaching and guidance to team members for their career and professional development.
• Creates a conducive working environment to build and sustain a performance driven, engaged, and committed team.
• Ensures people management responsibilities are handled effectively in line with company procedures; Manages performance of respective teams

Education & Relevant Experience:
- Minimum bachelor's degree in arts/ graphic design/communication with 7+ Years of extensive experience, 2 of which in a managerial role in creative marketing scope of work in Agency/Client, preferably in the aviation industry, low-cost airline is an advantage.Specific Skills:
xefx80xad Fluent in English Language.
xefx80xad Diploma in Video editing & Visual Effects is a plus.
xefx80xad Knowledge in using Adobe Suite CC, Photoshop, Illustrator, Acrobat, 2D, 3D & 4D animations and motion graphics.
xefx80xad Understanding market trends and channeling them leads to effective marketing and advertising plans and campaigns.
xefx80xad A strong portfolio showcasing a range of creative work and successful campaigns.
xefx80xad Working knowledge in media relations, events management, product development, design and communication.
xefx80xad Expert in Microsoft Office.
xefx80xad Advanced Project management skills combined with Budgeting experience.xefx80xad Ability to develop and articulate creative concepts that align with business goals.
xefx80xad Strong eye for aesthetics, with an ability to critique and refine creative work.
xefx80xad Ability to translate brand strategy into impactful creative campaigns.
xefx80xad Flexible and responsive to changing priorities and market demands.
xefx80xad Exceptional creative and artistic skills, with a keen eye for detail.
xefx80xad Understanding of Standards, Policies and Procedures
xefx80xad Knowledge in protocol/regulations related to marketing and communication.
xefx80xad Knowledge in creating/enhancing branding concepts and themes that increase market-share.
xefx80xad Proven record in developing and executing creative advertising strategies and campaigns driving change in a fast-moving environment.

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