We are seeking an experienced Creative Designer to lead the creation of trending Visual content and design assets that resonate with our audience and align with our brand's mission. As a Creative Designer, you will be responsible for developing, producing, and editing high-quality visual content, from product videos to innovative digital assets for social media. You'll collaborate closely with our marketing team to ensure the brand's creative vision is reflected across all channels and campaigns.
Key Responsibilities :
• Content Creation : Design, Develop, and Create Visually Appealing and innovative designs for print and digital media, including brochures, flyers, banners, social media graphics, website elements and video content that aligns with trending themes, market relevance, and brand aesthetics. This includes product-focused videos, brand storytelling pieces, and social media content.
• Graphic Design : Develop compelling visual assets such as banners, infographics, social media posts, email templates, and other marketing materials that are cohesive with FSD Holdings' visual identity.
• Creative Strategy : Collaborate with marketing and product teams to brainstorm and execute creative concepts that support campaigns and brand goals. Provide innovative input on trends and ideas to keep content fresh and relevant.
• Video Production and Editing : Handle end-to-end video production, including storyboarding, filming, and editing. Ensure each video aligns with brand messaging and engages target audiences effectively.
• Trendspotting : Stay updated on design and content trends across digital and social media platforms to produce content that captures audience interest and engagement.
• Software Expertise : Utilize industry-standard design software (Adobe Creative Suite, After Effects, Premiere Pro, Final Cut Pro, etc.) to execute all visual content, demonstrating proficiency in video editing, animation, and digital design.
• Quality Control : Ensure all content produced is of the highest quality, meets brand standards, and aligns with the overall brand aesthetic. This includes managing revision rounds to achieve the final vision.
• Multi-Platform Content Optimization : Adapt and optimize content for multiple platforms, ensuring it performs effectively across formats like Instagram, Facebook, LinkedIn, TikTok, and YouTube.
• Team Collaboration : Work closely with cross-functional teams, including marketing, product, and sales, to align content strategy and meet campaign objectives. Offer creative input to align with goals and enhance the storytelling of our products and services.
Qualifications:
• Education : Bachelor's degree in Graphic Design, Fine Arts, Visual Communication, or a related field (or equivalent work experience).
• Experience : 3-5 years of experience in content creation and video production, ideally in a digital marketing or creative agency setting.
• Technical Skills : Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Final Cut Pro, or similar. Familiarity with motion graphics and animation is a plus.
• Creative and Analytical Mindset : Strong creative thinking skills, with a demonstrated ability to produce trend-forward and audience-driven content. An eye for detail and excellent visual storytelling capabilities.
• Knowledge of Trends : Up-to-date knowledge of social media, design, and video content trends. Ability to identify and leverage popular formats and visuals in line with FSD Holdings' brand voice.
• Portfolio : A strong portfolio showcasing creative design and video work, especially content developed for social media and digital marketing.
Preferred Qualifications:
• Experience working in high-growth, fast-paced environments.
• Knowledge of digital marketing and user engagement metrics to inform content optimization.
• Familiarity with animation and motion graphics, with the ability to incorporate them into video content.
Competencies (in order of importance)
• Creativity - thinking creatively to develop innovative design solutions and visually compelling materials.
• Attention to Detail - paying close attention to detail to ensure accuracy and quality in design work.
• Time Management - effectively managing time and prioritizing tasks to meet project deadlines.
• Communication - excellent verbal and written communication skills to effectively convey design ideas and collaborate with team members.
• Adaptability - being flexible and open to feedback, able to adjust designs based on client or stakeholder requirements.
What We Offer:
• Competitive Compensation : A competitive salary package along with benefits.
• Professional Development : Opportunities to enhance skills in a creative, collaborative environment.
• Creative Freedom : An environment that values innovation, where your ideas can shape our brand identity.
• Growth Opportunities : A chance to advance within FSD Holdings, a growing and dynamic company.
Job Type: Full-time
Application Deadline: 01/12/2024
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