Copywriter

Dubai, United Arab Emirates

Job Description

GEMS is looking for a versatile, creative, and dedicated copywriter who can produce clean, engaging, and entertaining written scripts for a wide variety of uses, including digital, social media, brochures, speeches, letters, etc., for one of the biggest private education groups in the world.Native/fluent English is essential, and strong written and spoken Arabic is a benefit, but not essential (see list of skills required below). Your portfolio, passion, and ability to contribute seamlessly to a high-performing, award-winning team will be deciding factors in selection for this role.Key Accountabilities:
  • Write a wide variety of creative and other copy (see below) as requested by the Communications department head and other senior members of the Marketing and Sales/Enrollments teams.
  • Contribute creative ideas for various PR, social media, and digital campaigns.
  • Write social media captions for corporate channels.
  • Provide best practice support and guidance to schools on copywriting.
  • Draft and edit copy for brochures, factsheets, and other marketing collaterals.
  • Write speech scripts for senior leadership and others as advised by department head.
  • Draft and edit letters to staff, students, parents, corporate partners, etc. as requested by department head.
  • Draft and edit web copy for schools and corporate platforms.
  • Repurpose published feature stories, articles, and press releases for external media, social media, and websites.
  • Carry out any other related tasks reasonably requested by the department head.
SkillsExperience & Qualifications:
  • A degree (or equivalent) in journalism, communications, or a related subject.
  • 3-5 years of experience as a creative copywriter in English.
  • Previous experience in fast-paced agency or similar production environment.
  • A background in education would be beneficial but not essential.
Professional Skills (essential)
  • Versatile writing skills in English, including strong understanding of grammar.
  • Creative flair: Ideas /concept generation both independently and as part of a team.
  • Problem-solving skills.
  • Attention to detail.
  • Awareness of current and emerging Comms and Marketing copywriting trends but an ability to think out of the box and take risks.
  • Independent management of projects.
  • Good time management skills.
  • Positive attitude and flexibility to adapt to last-minute changes.
  • Collaborative and a real team player.
Personal Skills (nice-to-have)
  • Understanding of Arabic and ability to speak and write in the language.
  • Project management.
  • Event management.
  • Strategic project delivery experience.
Personal Attributes
  • Curious, creative, and up for a challenge.
  • Full of great creative ideas xe2x80x93 some of which may not involve writing.
  • Smart and a clear communicator in the written word as well as spoken.
  • Friendly and positive, a great team player.
  • Confident and cool under pressure.
  • Passionate and willing and quick to learn new skills.
  • Fascinated by education, a lifelong learner mentality.
  • Sociable.
  • An optimist.

GEMS Education

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Job Detail

  • Job Id
    JD1770802
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned