Date: 2 Oct 2024Company: Air Arabia PJSC (G9)Location: Sharjah, AECountry: AEJob PurposeTo support the department's strategic objectives thru assisting in executing campaigns, projects, and events across the entire network ensuring conformity in branding and corporate image in terms of Marketing & Communications; assists the Marketing Manager in all administrative activities and other forms of communication.Key Result Responsibilities

• Supports the marketing plans and campaigns across Air Arabia entire network; channels marketing requirements, and campaign briefs received from Hubs/Outstations to the corresponding team for execution; confirms budget with Line Manager prior to execution.

• Handles daily marketing requirements and campaigns for the markets assigned by liaising and networking with creative and Studio team, sales, out-stations, hubs, e-commerce, suppliers and partner organizations.

• Checks, audits and verifies design and art work versus briefs, plans and budgets ensuring all are in line with Companys branding and corporate image standards.

• Coordinates all activities related to digital campaigns and Social Media including Facebook, Twitter, Instagram, etc..

• Coordinates and communicates the companys promotions, inaugurals, sponsorships, events, raffle draws, prizes, barter tickets, airport tours, etc..

• Coordinates photo shoots for events, maintains photo gallery of all events regularly on the shared folder for teams access.

• Acts as main contact for local and international publishers; manages the production of approved annual calendar/plan, content, proof-reading, layout and distribution for the On-board magazine Al-Nawras and other printed material such as flyers, manuals, menus etc.

• Establishes/maintains relations with suppliers and vendors to achieve best services in terms of quality and pricing.

• Supports the Marketing & Corporate Communications team in keeping abreast with latest marketing and advertising trends relying on different sources including sales team thus enhancing brand awareness, communication as well as creativity in solutions.

• Assists with function-related projects, researches and market intelligence data as well as performance reports as required.

• Initiates correspondence regularly, co-designs templates and forms to be used by the team and other hubs for marketing related requirements and projects.

• Manages the set-up, content, and day-to-day work of the marketing Social Media interfaces such as Face-lift; directly responds, guides, and directs customers inquiries/complaints and suggestions in the right channel to ensure proper action is taken and customers are satisfied.

• Manages, the editing, design and communication of the internal staff on-line newsletter (SNL). Gathers stories, news, information and updates from the system and from staff directly; edits, proof-reads content, designs the layout and then communicates internally to entire network.

• Performs any additional duties are directed by the line manager.

Qualifications (Academic, training, languages)

• Bachelor degree in Marketing/Communication or equivalent from a recognized university.
• Capable of using technology systems and tools; proficient in Microsoft Office, Internet and Web Search; knowledge in Adobe Photoshop &3D animation is a plus.
• Fluent in English & Arabic Languages (French is a plus).

Work Experience

• 1-2 years of related working experience in a similar role in the marketing field in any service industry (client/agency); experience with low cost airline is a plus.
• Very good exposure on social media networks such as Facebook, Twitter, Instagram, etc.
• Experienced in drafting, proof-reading and translating editorials in both English and Arabic languages.
• Ability to use a balance of technical expertise, and interpersonal relations to execute new initiatives that support companys objectives.
• Product knowledge: capability of understanding market trends and channeling them leading to effective marketing and advertising plans and campaigns.
• Knowledge in protocol/regulations related to marketing and communication.
• Project management skills combined with analytical skills.
• Demonstrates the ability to contribute and successfully deliver against business strategy and set KPIs.

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