SummaryTalented and experienced Content Marketing Specialist with a minimum of 4 years of hands-on experience. The ideal candidate will possess a strong background in content creation, along with graphic design skills. This role requires a creative and strategic thinker who can drive B2B2C engaging content initiatives to enhance brand visibility and customer engagement.Main tasks
Develop and execute content marketing to externalize our B2B content and messaging.
Ensure consistency and quality across all external-facing materials, elevating our brand visibility, engaging customers effectively, and maintaining a competitive edge in the market.
Create compelling and visually appealing content, including blog posts, white papers, and other multimedia materials.
Collaborate with cross-functional teams to gather insights and create content that aligns with the brand's messaging and objectives.
Manage and update content on various digital platforms, ensuring consistency and quality (Connect, Website, Social Media Channels, App)
Analyze content performance metrics and adjust strategies to optimize results.
Behavioural requirements;-Strong creative thinking and problem-solving skills.-Excellent attention to detail and a keen eye for design aesthetics.-Ability to manage multiple projects simultaneously and meet tight deadlines.-Exceptional communication and interpersonal skills.-Strong leadership presence.-Positive and collaborative attitude.Minimum requirements-Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.-Minimum of 4 years of experience in content marketing. A focus on graphic design would be a plus.-Proficiency in graphic design tools such as Adobe Creative Suite.-Strong portfolio showcasing content creation and design projects.-Excellent written and verbal communication skills. -Ability to articulate creative concepts and ideas effectively. -Comfortable presenting ideas and strategies to both internal teams and external stakeholders. -Positive and collaborative attitude - a cornerstone of effective communication within our team.Working enviorment-Fast-paced and dynamic work environment. -Occasional tight deadlines and flexibility in working hours may be required. -Collaboration with remote and on-site team members.Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us. We at Allianz believe in a diverse and inclusive workforce and are proud to be an equal opportunity employer. We encourage you to bring your whole self to work, no matter where you are from, what you look like, who you love or what you believe in. We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, disability or sexual orientation. Join us. Let's care for tomorrow.