Duties and responsibilities: Develop a content marketing plan and editorial calendar. Create engaging and shareable content for a blog, Facebook page, monthly newsletters and/or promotional videos. Provide community feedback to the management and stakeholders. Plan and execute community initiatives and programs. Monitor social media campaigns and analyze web traffic from the online community using key performance indicators (KPIs). Find new marketing and outreach opportunities to push brand image and products. Work with journalists and PR agencies to ensure accurate brand representation. Participate in social events, corporate events and workshops. Skills and Qualifications: 3+ years experience in a communications or PR role Ability to develop creative, engaging and original content Exceptional written and oral communication skills Good customer service and interpersonal skills Friendly and outgoing personality Knowledge of search engine optimization (SEO) and web metrics Proficient in word processing applications, spreadsheets, presentation software and social media management tools Good judgment and problem-solving skills
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