Communication SkillsFresherDubai - United Arab EmiratesJune 30 2021Company : SEPHORAEmployment Type : Full timeCompany Details : At Sephora, we stand together and we stand for something more since 1969. For empowerment, for exploration, for the opportunity to impact peoples lives through the unlimited power of beauty. As part of the LVMH family, Sephoras excellence, innovation, and entrepreneurial spirit have made us the worlds leading beauty retailer growing twice faster than the market. With our 2 600 stores & corners in 38 markets and our 31 websites, we offer clients a unique retail experience with innovative services and nearly 300 beauty brands including Sephoras own brand, Sephora Collection.Beautifying peoples lives is a full-time challenge that our more than 40 000 passionate in-store and Head Office team members tackle every day. At Sephora, you can unleash your creativity, because weve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart.Sparked by energy and excitement, our passion is contagious. So if you are ready to make your mark at a leading global retailer and belong to something beautiful, join us and reimagine your future, with Sephora.Shortlist Position Purpose
The Category Director is responsible for the strategy and performance of the Make Up Category for both B&M and E-Commerce. He/She will be driving the sales and growth of the category by implementing successful merchandizing, activation and launch strategies.Key AccountabilitiesCategory Management
\xc2\xb7 Creating and developing long term plan and strategy for development of the Make Up Category
\xc2\xb7 Monitoring market trends and optimize portfolio accordingly
\xc2\xb7 Monitor stock availability vs plan and ensure that it is in line with the forecast
\xc2\xb7 Define category objectives, priorities and yearly budget
\xc2\xb7 Leading the category to optimize the product offer and related merchandizing.
\xc2\xb7 Assortment management at brand level
\xc2\xb7 Review of Brand Planograms to ensure optimal assortments which deliver highest return of sales & profitability
\xc2\xb7 Develop and implement make up calendar and ensure its proper implementation along with the new product launches, new stores and brand expansions.
\xc2\xb7 Ensure planning and proper execution of existing, new and exclusive ranges across all SME
\xc2\xb7 Establish strong relationships and nurture partnerships with brands to ensure excellent implementation of brand guidelines in line with Sephora Retail Strategy
\xc2\xb7 Negotiate with brands and implement legal agreements with existing and new in close collaboration with legal counsel
\xc2\xb7 Work with brand partners to ensure strong performance via annual launch plan review, marketing support, animation planning, margin and commercial terms improvement
\xc2\xb7 Lead negotiation for maximum support from brands for Omnichannel activations (GWPs, samples, CRM rewrds
\xc2\xb7 Overview registration process for color category launches and ensure timely coordination between the two departments
\xc2\xb7 Develop further and grow the lash destination online and in B&M
\xc2\xb7 Initiate and establish yearly launch calendar for Sephora Favorites for MUP Category and cross categoryOmnichannel & Marketing
\xc2\xb7 Drive Share of Voice in color by partnering up with brands fueling differentiation
\xc2\xb7 Agree with brands on yearly co branding budget and establish yearly calendar in alignment with Marketing Department.
\xc2\xb7 Build a strong offer for KCPs and Trend Animations and oversee the 360 implementation
\xc2\xb7 Define brand and product relevant CRM activation calendar and secure participation from brands.
\xc2\xb7 Establish yearly PR Strategy for color in close collaboration with brands and PR team
\xc2\xb7 Define Trade Activation Calendar for Ecom platforms (in alignment with Brand strategy, and secure support for all Ecommerce activations)Training
\xc2\xb7 Coordinate and align on training calendar with Training Department for Make Up category.
\xc2\xb7 Plan the Make Up conventions in line with category strategy, and secure brand participation
\xc2\xb7 Conduct regular reviews with training department to review training plans and define priorities.Communication & Reporting
\xc2\xb7 Performance tracking on achievements vs budgets for category and by brand
\xc2\xb7 Develop KPI reports to keep management up to date on the category development
\xc2\xb7 Develop strong working relationship with all other cross functional departmentsPeople Management
\xc2\xb7 Manage and build the category team effectively.
\xc2\xb7 Ensure that they are appropriately motivated and trained and are working towards the achievement of the company and category corporate objectives.
\xc2\xb7 Develop and elevate the team through coaching, mentoring and performance management in order to be able to sustain the pace of the make up category

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