Company Description Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe Responsibility and Focus
To develop strategically sound communication plans tackling key client challenges.
To lead on digital media plan selection, quality of execution and operational excellence.
To ensure world-class client service and account management, working alongside direct reports.
To lead day-to-day client and agency team management.
Should have good organizational skills in handling a number of projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure
Be able to identify and tackle key client business challenges, leveraging agency solutions to unlock growth for clients.
Develop an expert understanding of the clients business, their products, services, customer profile, marketing and business objectives, competitors and sales.
Expert knowledge of the media market place and opportunities available
Sound knowledge of digital & offline advertising & marketing technologies.
Technical & Product
Possess good verbal and written communication skills, strong selling skills, strong on numeracy, literacy and accuracy
To proactively manage clients\' expectations
To develop and sell communication plans either as the lead planner or as part of a planning team, depending on the size and complexity of the business
To ensure internal & external marketing of the agency's work in the regional and international awards
Business Acumen & Operational Efficiency
To be proactively involved in companywide initiatives as appropriate to the role.
A comprehensive knowledge of all specialist teams, the ability to sell to clients relevant services
A sound understanding of trading issues and how these impacts on media strategy
To proactively drive efficiencies for the account, the client and the agency
Innovative & Analytical Mindset
Expertise in all research data, including client research such as: Sales Data, Awareness tracking, Competitive Data etc
Be familiar with and able to sell advanced research tool (GWI, Euromonitor, SimilarWeb, WARC...)
A thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant
Breaks down problems and issues into sub-components and then assesses the costs, benefits and risks of various options prior to selecting a particular approach.
People & Leadership
Takes initiative to challenge an established point of view with respect and openness.
Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.
Able to handle complex issues and make decisions even when missing information.
Capable of proactively developing meaningful relationships with key decision makers.
Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.
Self
Able to adjust performance based on experiences and feedback and showcases agility and flexibility.
Displays openness to the ideas of others and leverages them when beneficial for the business.
Demonstrates the growth mindset and proactively adapts behavior and performance for sustained success.
Able to set high impact objectives and goes above and beyond to exceed performance.
Able to demonstrate agility and flexibility to respond and reprioritize based on different situations.
Able to constructively challenge the status quo and take risks to challenge internal and external perspectives.
Qualifications
We are looking for someone who can come in and immediately make an impact. This person should exude confidence and display a desire to learn. Whilst the successful candidate will be well supported, we would be ideally looking for someone who can hit the ground running.
BS/MS degree in marketing or a related field
Proven working experience of 8-10 years of experience in media planning (online & offline)
Proven working experience in working in the sector relevant to the account
Bachelor's degree in marketing, advertising, or a related field.
8-11 years of experience in media planning or related role.
Proven ability to mentor and lead teams of planning managers. Strong organizational skills, team player, ability to multitask, and work under pressure.
Experience in business development, and industry representation.
Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snap Chat, Twitter & TikTok, in addition to an in-depth understanding of industry developments & initiatives I.e.: commerce, Metaverse, NFTs, etc.
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