Job Description

Job Title:

Brand Strategist (Full-Time)

Location:

Innovex Agency, Warehouse No. 1 - Street 9 - Nadd Al Hamar - Dubai - UAE

:

Innovex Agency is looking for a creative and results-driven

Brand Strategist

to join our dynamic team. In this role, you will be responsible for developing and implementing comprehensive brand strategies for our clients, helping them to establish and grow their brand presence in the market. You will work closely with clients and internal teams to deliver strategic direction, creative concepts, and branding solutions that resonate with target audiences and drive business growth.

The ideal candidate will have a strong understanding of brand development, market research, consumer behavior, and creative execution. You should be an innovative thinker, capable of turning insights into actionable strategies that elevate brand identity and drive long-term success.

Key Responsibilities:

Develop and execute comprehensive

brand strategies

for clients, including brand positioning, messaging, identity, and market penetration. Conduct market research and competitor analysis to understand industry trends, customer behavior, and market gaps. Work closely with the creative team to ensure the brand's identity and message are accurately represented across all channels and touchpoints. Define brand goals and KPIs, ensuring strategies align with clients' business objectives. Collaborate with clients to understand their business vision, target audience, and core values to develop tailored branding strategies. Create brand roadmaps, guidelines, and marketing plans that drive consistency in messaging and brand experience. Lead client presentations and workshops to communicate brand strategies, gather feedback, and refine approaches. Analyze brand performance through metrics, client feedback, and industry benchmarks to continually optimize and refine strategies. Stay up-to-date with branding trends, consumer insights, and marketing innovations to continuously improve strategies.

Required Skills & Qualifications:

Proven experience as a

Brand Strategist

,

Brand Manager

, or similar role, with a strong portfolio showcasing successful brand strategies. Strong understanding of

market research

,

consumer behavior

, and

brand development

. Experience in

brand positioning

,

identity creation

, and

creative execution

. Ability to think strategically and translate business goals into actionable branding solutions. Excellent communication and presentation skills, with the ability to explain complex strategies in simple, relatable terms. Proficiency in industry tools and software related to brand development and market analysis. Strong project management skills, with the ability to manage multiple clients and deadlines simultaneously. A passion for innovation, creativity, and staying ahead of industry trends. Proficiency in English; Arabic is a plus.

Working Hours & Days:

Full-time position, 5 days a week, from 9:00 AM to 6:00 PM.

Company Benefits:

1 flight ticket per year (after 1 year of employment). 30 paid annual leave days. Company sim card for internet and calls. A multicultural and dynamic work environment. Opportunities for professional development and growth. Work in a fast-paced, innovative environment with a supportive team. Competitive salary and incentives based on performance.

Hiring Process:

Round 1:

Initial Screening

Review of portfolio showcasing previous work in brand strategy and brand development. Discussion on strategic thinking, client collaboration, and creative execution.

Round 2:

Practical Assignment & Final Evaluation

Candidates will be asked to present a mock brand strategy for a given client or product, showcasing their approach to brand positioning, messaging, and market insights. Follow-up discussion to assess their approach and ability to think strategically.
We are looking for a passionate

Brand Strategist

who can drive brand growth, create impactful strategies, and collaborate effectively with clients to develop memorable and successful brands.

Job Type: Full-time

Pay: AED5,000.00 - AED7,000.00 per month

Application Question(s):

Can you share examples of successful brand strategies you've developed and implemented for clients? How do you approach market research and consumer behavior analysis to inform a brand strategy? How do you ensure consistency across all brand touchpoints while keeping the messaging aligned with the brand's core values? Can you describe a time when you had to pivot or refine a brand strategy based on market feedback or performance metrics? How do you stay updated with branding trends and consumer insights, and how do you apply them in your work?
Language:

English (Required) arabic (Preferred)
Application Deadline: 28/02/2025