Job Description

We're on the lookout for a talented and passionate Online Advertising Specialist to join our growing team in Dubai !

Key Responsibilities:

- Campaign Management: Develop, execute, and manage online advertising campaigns across multiple platforms (Google, Facebook, Instagram, LinkedIn, etc.).

- Targeting & Strategy: Define and implement targeting strategies, including audience segmentation and keyword research, to ensure ads reach the intended demographic.

- Budget Management: Monitor and adjust ad spend to optimize ROI while staying within budget guidelines.

- Performance Analysis: Regularly review campaign performance metrics, analyze results, and generate reports to assess the effectiveness of online ads.

- Optimization: Continuously test, optimize, and improve ad copy, visuals, bidding strategies, and landing pages for better conversion rates and reduced cost-per-click (CPC).

- Market Research: Stay up-to-date on the latest digital advertising trends, technologies, and best practices to stay competitive.

- Collaboration: Work with other departments (such as marketing, content, and sales) to ensure consistency in brand messaging and alignment of online advertising efforts with overall marketing goals.

- A/B Testing: Conduct A/B tests on ad creatives and landing pages to improve performance.

- Reporting: Provide regular performance reports to stakeholders, offering insights and recommendations for future campaigns.

Skills & Qualifications:

- Proven experience in online advertising and digital marketing (Google Ads, Facebook Ads, etc.)

- Strong understanding of SEO, SEM, and PPC strategies.

- Analytical skills with the ability to interpret campaign data and make data-driven decisions.

- Familiarity with Google Analytics, advertising platforms, and reporting tools.

- Excellent communication and project management skills.

- Creative mindset with a focus on performance optimization.

•- Candidates are required to work on-site in Dubai•

•- Fluency in Portuguese and Chinese is required for this position•

Job Type: Full-time

Language:

• Portuguese and Chinese language? (Preferred)