Position SummaryGrow the MENA Samsung business by managing the channel and retail strategy execution and building capability across MENA into a key competitive advantage for Samsung.Role and Responsibilities

• Drive the right in-store portfolio management, key account management; criteria based incentive schemes across channels
• Conduct category management analytics & recommendations for top chains & stores
• Develop up-to-date product engagement solutions, strategies of growing traffic, engagement and conversion
• Create shopper analytics platforms (surveys) and dig shopper behavior insights
• Create shopper behavior based recommendations making commercial sense
• Leading Shopper Engagement projects with the Markets in charge, with agencies delivering the experience
• Create actionable in-store engagement targets and KPIs, adopt the strategy by market and utilize engagement results to assess commercial sense of innovations
• Engage with the regional Samsung teams and distributors to build the distributor and channel infra/organization capability
• Supervising Retail Performance KPIs on regional level, provide by market recommendations, regional insights & recommendations
• Partners guidance, capability build-up and strategy alignment
• Responsible for Tracking the Retail execution across MENA markets, but translating the strategy into execution KPIs and setting scorecard with market targets
• Engagement with the other Retail Marketing parts for Brand Store staff capability improvement
• Setup and keep updating quarterly plans for Channel marketing activities with team / business partners and follow-up execution (retail shop management)
• Indirectly supervise, lead and support field marketing teams in MENA markets
• Make periodic market surveys to get feedback from dealers and end-users and propose ideas accordingly to enhance continuously the channel management and operations
• Ensure best in industry shop display through the collaboration and communication between retail staff, merchandisers, third party agencies and distributors
• Analyze retail data, develop insights and report to management with actionable recommendations
• Implement, check and maintain Samsung retail guideline standards
• Actively monitor & report retail market intelligence and make recommendations to management
• Liaise with suppliers for new store display implementation
• Support production and implementation of all non-retail public & trade marketing events such as road shows, dealer launches, product launches etc.

Skills and Qualifications

• Bachelor's Degree in Sales, Marketing or similar
• Minimum 5 years of experience in sales operations/retail marketing/ retail analysis
• Fluent in English, Arabic would be an advantage
• Product experience specialist
• Strong level of data management: Excel, Power BI and other platforms, ideally to have practice in creating dashboards
• Team-player with strong engagement skills
• Business experience in the MENA markets
• Multi-tasking skills essential to cope during busy and stressful periods.
• Technical savvy & able to create clear & crisp presentations (PowerPoint)
• Good ability to work under pressure.

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