Job Description

Job Title : Creative Content Writer

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Black Oud, a renowned perfume brand, is seeking a talented and imaginative Creative Content Writer to join our marketing team. As a Creative Content Writer, you will be responsible for crafting compelling and engaging content across various channels, including website copy, blog posts, social media, email campaigns, product descriptions, and marketing collateral. Your creativity, storytelling ability, and strong writing skills will play a crucial role in enhancing brand awareness, driving customer engagement, and communicating our brand's unique story and values.

Key Responsibilities:

1. Content Creation: Develop high-quality and original content for various marketing channels and platforms, including website pages, blog articles, social media posts, email newsletters, product descriptions, advertisements, and promotional materials.

2. Storytelling and Brand Voice: Craft captivating narratives and stories that resonate with our target audience and communicate our brand's personality, values, and positioning. Maintain consistency in brand voice and tone across all content touchpoints.

3. SEO Optimization: Conduct keyword research and integrate relevant keywords and phrases into content to optimize for search engine visibility and improve organic rankings. Write SEO-friendly content that attracts and engages our target audience while adhering to best practices.

4. Content Strategy and Planning: Collaborate with the marketing team to develop content strategies and editorial calendars aligned with business goals, product launches, and promotional campaigns. Plan and prioritize content themes, topics, and formats to support marketing objectives.

5. Content Editing and Proofreading: Review and edit content to ensure accuracy, clarity, coherence, and adherence to brand guidelines and editorial standards. Proofread content for grammar, punctuation, spelling, and style errors before publication.

6. Audience Engagement and Interaction: Monitor audience engagement and feedback on content across various channels and platforms. Respond to comments, messages, and inquiries from users promptly and professionally to foster community engagement and brand loyalty.

7. Content Performance Analysis: Track and analyze content performance metrics, such as website traffic, engagement metrics, social media reach, and conversion rates. Generate insights and recommendations based on data analysis to optimize content strategies and improve ROI.

Qualifications:

- Bachelor's degree in English, Journalism, Communications, Marketing, or related field is a plus.

- Proven experience as a content writer, copywriter, or creative writer, preferably in a marketing or advertising agency, e-commerce, or beauty/perfume industry.

- Exceptional writing skills with a flair for creativity, storytelling, and persuasive communication. Ability to adapt writing style and tone to suit different audiences and platforms.

- Strong understanding of SEO principles and best practices for content optimization.

- Familiarity with content management systems (CMS) and digital publishing platforms.

- Detail-oriented with excellent editing, proofreading, and grammar skills.

- Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects and deadlines effectively.

- Passion for fragrance, beauty, or lifestyle topics is a plus.

Join our team at Black Oud and unleash your creativity as a storyteller and wordsmith to captivate audiences and elevate our brand's content marketing efforts. If you're passionate about crafting compelling narratives and engaging content that leaves a lasting impression, we'd love to hear from you!

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month

Ability to commute/relocate:

• Ajman: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• Media Buying: 2 years (Required)

Language:

• Arabic (Required)